• out of hibernation: paddington bear for babygap

    We’re starting to understand what it feels like to be a bear. With 10 inches of fresh snow on the ground and two more storms on the horizon (and that’s just this week), we’re inclined to pack it in and not come back out until spring. But of course, that would mean missing way too much: the Olympics, Valentine’s Day, the Oscars…the list goes on. Instead of hiding out, maybe we can act like a bear and play dress-up in a new  collection too cute to keep to ourselves. Introducing Paddington Bear for babyGap, a limited-edition clothing line for baby boys and girls (up to 24 months) inspired by the storybook bear himself. From a sweet toggle rain parka, to a soft hoodie complete with bear ears, each piece is designed with tremendous attention to detail: just what we’d expect from a signature Gap item. So, if you’re on the hunt for a new baby gift or you’re looking for some fun pieces to update your own kid’s spring wardrobe, this is one bear who’ll be out and about this year. And if you happen to be in NYC this February, the Gap on 5th Avenue will be turned into a life-size coloring book, inviting little shoppers to help color Paddington Bear scenes and put their artistic talent to use. They can also take a listen to Paddington audio books via store-provided iPads and headphones.

    In a Nutshell: Time to crawl out of your cave and hit the stores. Paddington Bear for babyGap is available for a limited time.

    babyGap Pad Bear

     

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